01_singapore_2024_MONDAY_ISSUE_DIGITAL

TFWA i.lab Asia opens today at 14:30 on the exhibition show floor within Level 1 of the Marina Bay Sands Expo & Convention Centre. It features a blend of returning companies and new names active in fields such as digital traveller engagement, in-store solutions, data analytics, sustainable and social initiatives, and services for travellers. F ounded in 2009, iClick Interactive’s (Level 1 – i.lab 11) journey began with a vision: empowering international brands to connect with Chinese consumers. Today, it’s a leading online marketing and data solutions provider, trusted by over 3,000 clients to navigate the ever-evolving Chinese digital landscape. “We understand that travel retail success hinges on engaging Chinese travellers,” explains Eric Cheng, Vice President, APAC & EMEA, iClick Interactive Asia Group Limited. “That’s why we leverage our deep consumer insights and programmatic advertising to deliver laser-focused campaigns that drive sales and brand awareness. Our partnerships with key Chinese digital giants like Tencent, Baidu, Xiaohongshu, and leading OTAs solidify our position as your gateway to the lucrative Chinese travel retail market.” iClick Interactive is empowering brands with cutting-edge insights. China’s outbound travel is on the rise, and retail spending is poised to follow suit. At TFWA i.lab Asia, iClick Interactive is unveiling its ‘2024 Chinese Outbound Travelers Whitepaper’, which explores trends and provides actionable strategies for success. “This Whitepaper, a collaboration with industry leaders including Qunar and Ocean Engine, provides comprehensive insights for brands and marketers,” says Cheng. “Visit our booth at TFWA i.lab Asia for a free consultation and gain access to even more in-depth information, actionable strategies, and expert recommendations.” This year marks iClick Interactive’s third participation at TFWA i.lab Asia. “Our involvement this year goes beyond showcasing solutions,” Cheng adds. “We’re here to forge connections with industry leaders and gain invaluable market insights through networking and educational events. This collaborative spirit allows us to refine our offerings and deliver unmatched client results.” iCl ick Interact ive : unlocking the power of Chinese travel retail At TFWA i.lab Asia, iClick Interactive is unveiling its ‘2024 Chinese Outbound Travelers Whitepaper’, which explores trends and provides actionable strategies for success. TFWA i.lab participants BeLive Technology ........................................... Level 1 - i.lab 10 China Trading Desk – NEW ............................. Level 1 - i.lab 2 Elba Group – NEW ............................................... Level 1 - i.lab 8 FXMedia – NEW .................................................. Level 1 - i.lab 15 Hylink Group – NEW .......................................... Level 1 - i.lab 7 iClick Interactive .............................................. Level 1 - i.lab 11 Kotozna – NEW ..................................................... Level 1 - i.lab 1 Mela Platforms – NEW ...................................... Level 1 - i.lab 3 Outform – NEW .................................................. Level 1 - i.lab 13 PERFECT CORP – NEW ...................................... Level 1 - i.lab 6 Syook – NEW ........................................................ Level 1 - i.lab 14 Travel-X ................................................................... Level 1 - i.lab 5 Virtual Wander – NEW ...................................... Level 1 - i.lab 4 Xiaohongshu – NEW ........................................... Level 1 - i.lab 9 Yegaan – NEW ..................................................... Level 1 - i.lab 12 Partners: