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MWITR showcasing evolution of M&M’s brand in region M ars Wrigley International Travel Retail (MWITR) returns to TFWA Asia Pacific Exhibition & Conference to showcase the company’s evolution of the M&M’s brand in the region. The company is excited to bring its latest product innovations to the region. M&M’s Mini’s are mini in size and big on fun. This innovation brings more taste, crunch and fun to international travel retail. The 310g pack contains milk chocolate lentils with an extra crunchy crust in different colours – ideal to share while enjoying travel time together. In addition, MWITR introduces the M&M’s Peanut and Crispy and Maltesers Global Traveller Passports. These fun gift boxes are ideal for travellers to bring home, containing 6 to 8 single bags and are easy to personalise with the ‘To, From’ label on the pack outer. Basement 2/2-G28 Bot tega l aunches L imonc i no 0 . 0 a l coho l f ree A t TFWA Asia Pacific Exhibition & Conference, Bottega is launching Limoncino 0.0, an innovative non-alcoholic beverage in the no/low alcohol category. Consumer interest in this product category is growing steadily in the major international markets, and in Italy, too, this particular niche is experiencing significant growth. Bottega, which boasts 30 years of experience in the production of lemon-based liqueurs, has, after long experimentation, created a non-alcoholic version of its Limoncino. Specifically, during the harvest of the lemons, a careful selection is made of the Femminello Siracusano and Verdello varieties, choosing the fruits with the optimal ripeness. During processing, all the precious organoleptic charge of the original fruit is extracted from the peel, pulp and juice. Complex innovative techniques allow the natural extraction of the aromas and preserve their qualities at every stage of production right up to the finished product. Basement 2/2-M9 KT I nternat i ona l i nt roduces a brand - new worl d o f f l avour exper i ences W ith the increasing demand for flavour cigarette propositions in Asia and the Middle East, KT International (KTI) is evolving its portfolio to expand its consumer base in this growing segment. The company is revealing an extensive range of products, bringing a next level of ultimate flavour experience to life. KTI’s flagship feminine brand CORSET unveils the new FUSION FLAIR collection, exclusively in its signature shell pack format. Bold in flavour and colour, the new CORSET range is a true expression of luxury. CORSET FUSION FLAIR is available in three options: Golden Touch/mango capsule, Summer Scent/watermelon capsule, and Red Velvet/cherry capsule. KTI’s globally recognised value brand The King is also strengthening its portfolio in the expanding flavour segment. The new The King Flavor Pop range boosts interest through trendy colours and eye-catching design. It is available in a sleek and modern compact format in options including Melon, Mango, Berry, Mint and Apple. Basement 2/2-E37 Monday 1 3 May 2024 28 T F W A D A I L Y
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