01_singapore_2024_MONDAY_ISSUE_DIGITAL
01 Nuxe Level 1/1-P9 Who are you? Nuxe is a pioneering company in the field of natural cosmetology skincare products with over 30 years of research experience behind the creation of its range of unique natural cosmetology skincare products. Nuxe entered the travel retail market in 2013 and today is present in more than 460 travel retail outlets and onboard over 50 airlines. Who buys your products? Our products are primarily purchased by women, but the benefits of our skincare, sun care and anti-aging products have a universal appeal with no gender barriers. We also have a range dedicated to men with four face care products. Why exhibit now? We entered the APAC region in 2018 and have achieved steady growth, which has reached a point where we are ready to fast forward awareness of our established presence in the region. This major regional event is a highly effective way of helping to raise our profile here in the APAC region. What are your objectives? We have three main objectives. One, to make our APAC team and our products as visible and accessible as possible. Two, to signal our firm commitment to the region. Three, to make new contacts and find new strategic partners to work with us to develop our business growth in APAC. What is your unique selling point (USP)? Our USP is based on a unique combination of three factors. Naturality, because nature is at the heart of the greatest therapeutic discoveries. Efficacy, resulting from the use only of innovative, powerful natural active ingredients. Sensoriality, delivered by addictive textures and signature scents. 02 Maison Audry Basement 2/2-N14 Who are you? Since its inception in 1878, when Auguste Edmond Audry started the cognac house A. Edmond Audry & Cie, quality has always been an absolute priority for the Audry House. Our exceptional cognacs are a blend of eaux-de-vies gleaned exclusively from Petite and Grande Champagne regions. Who buys your products? Maison Audry cognacs have built a superb reputation for quality over the years and are enjoyed by connoisseurs far and wide. With the trend continuing towards premiumisation, we are targeting our range to travellers looking to explore and discover brands that they are, perhaps, not familiar with on their domestic markets but which clearly offer exceptional quality and heritage. Why exhibit now? We are participating for the first time with the ambition to present Maison Audry and its superb range of cognacs to key stakeholders in the travel retail industry. It provides us with the perfect opportunity to share our travel retail strategy, vision and ambitions for the region to prospective partners. What are your objectives? Our key objective is to introduce Maison Audry to retailers/buyers in the region. From our collection, we are focusing on three SKUs which we believe are perfect for travel retail: Collection 78, Réserve Aristide and our Discovery Box. What is your USP? All our cognacs use only Petite and Grand Champagne terroirs, with a minimum of 50% Grande Champagne in all our blends (called Fine Champagne). Unusually, Maison Audry continues to be 100% family owned and independent with a craft/niche approach that is only possible from a totally devoted team. New this year in Singapore Monday 1 3 May 2024 36 T F W A D A I L Y
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