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Looking forward to seeing you at the TFWA in Singapore (Booth 2-H6) TRAVEL WITH NATURE RZ_1_linv_Ricola_Travel_with_Natue_Inserat_92mm_132mm.indd 1 08.05.24 14:54 Style and romance Munz is “booming” – the ladybird proves it brings luck and happiness T he message is unmistakable: “Munz is booming”. Talking to the TFWA Daily in the exhibition yesterday Maestrani’s Faozia Math-Ly-Roun, Senior Key Account Manager Business, was busy meeting several operators who were clearly taking a deep interest in both the Swiss chocolate products as well as the standalone point of travel exclusive point of sale materials designed to attract both children and gifting adults alike. The “Swiss-quality” ladybird tin, and ladybird-themed chocolate, is a prominent feature of the POS display and Math-Ly-Roun explained why: “In Switzerland the ladybird is a great symbol of happiness and good luck – or ‘glück’ – and we’ve found it’s a good news story that travels a very long way and very well within Asia – it has just landed in Kuala Lumpur in addition to listings in Taipei, Bangkok, Hainan, and new listings in the Maldives and Abu Dhabi.” Basement 2/2-F22 E xtend Beauty, through its Princesse Marina de Bourbon brand, is adding to its STYLE collection with the Majestic Style and Romantic Style fragrances; the former captures the essence of royalty and opulence with its floral bouquet and sensual notes whilst Romantic Style is a tender, playful scent with uplifting bright notes. Both launch in Asia in January 2025. By contrast its next creation ‘Monsieur le Prince Gentleman’ embodies the essence of male elegance and refinement, capturing the timeless spirit of the modern gentleman. This spicy woody composition is a harmonious blend of warm and cool sensations. Already well received in domestic Asian markets it launches in travel retail later this year. Basement 2/2-K9 Wednesday 1 5 May 2024 27 T F W A D A I L Y