cannes_2024_TUESDAY_ISSUE

M ilena Stoyanova, Corporate Brand Manager, presents KT International’s flagship superslims CORSET brand’s unveiling of the new FUSION FLAIR collection, exclusively in its signature Shellpack format. With the increasing demand of flavoured cigarette propositions in Asia and the Middle East, KTI has evolved its portfolio to meet increasing demand in this growing segment through both its “THE KING” and “CORSET” global brands. The new CORSET range comes in a cigarillo-style stick design KT International meets increasing demand for flavoured cigarette propositions in Asia within which a capsule activation provides a burst of flavours in three flavour options: Golden Touch (mango), Summer Scent (watermelon), and Red Velvet (cherry). KTI’s The King brand also features a strengthened portfolio in the expanding flavour segment which includes THE KING CHOCOLATE FUSION, available in a sleek and modern compact format and a range of three flavour options – Melon, Mango, Berry, and Mint. BayVillage Bay 19 Tuesday 1 Oc tobe r 2024 70 T F W A D A I L Y