cannes_2024_WEDNESDAY_ISSUE

S ilvia Rossi, Franchising and Travel Retail Manager, explained that the Mandarina Duck background is in plastics and design. “In the 80s and 90s we used materials that were never seen before in fashion and leisure collections,” said Rossi. “We launched our first sustainable luggage collection in 2013 using recycled plastics and now we present in Cannes this week our latest REVIVAL 2.0 foldable backpack collection made from eco-compatible, environmentally friendly materials, part of the ECODUCK project, and perfect as a Eco-importance for Mandarina Duck colourful lightweight bag for travel, taking to the office or wherever you need extra space.” “MD20 leisure bags is our best selling line,” says Cristina Mazzaro, Head of Commercial, Mandarina Duck. “Sales have increased by 58% globally over the past 18 months. Although our main domestic markets are in Italy and Germany, our growth in travel retail outlets has been 24% with strong sales in Dubai Duty Free, with Heinemann in German airports and Lagardere in Italy.” BayVillage Bay 26 J ean-Christophe Hollay, Head Partner Markets & Duty Free EMEA & Americas, explained that in Cannes this year Oettinger Davidoff’s focus is on human relationships rather than branding – how to better inform the customer and retailer about how to find their perfect match in selecting cigars. “To help we have launched our Digital Hostess app and through the B2B Davidoff Academy we offer diverse models for all our cigar ranges, sales skills, little videos that describe sizes, strengths and most particularly aromas,” said Hollay. “Smoking cigars is about moments and occasions and about the time you must have to appreciate them, on a regular basis or for special Davidoff Cigars for all moments and occasions occasions. We are not in tobacco, we are in the luxury business. Retailers know that 77% of cigar shoppers make the most purchases over different categories and extend enormous value to the shops.” Also, in Cannes this year Davidoff have launched their re-invented Travel Humidor “Explorer” with new design features and colour contrast. BayVillage Bay Terrace T1 F errero’s continued product innovation resulting from its move into tablets a few years ago saw a new flavour announced at its press briefing in the Bay Village yesterday morning with the presentation of an unusual Raffaello Coconut and Almond combination. Other developments included: • Sugar free tic tac TWO – two flavours (such as raspberry and lemon) available one year from now. • Destination-themed Nutella packaging in 90g containers with 16 destinations Ferrero press conference – all packaging sustainable by 2025 available – also set for a September 2025 launch. • A considerable extension of Ferrero’s “Premium Delight Biscuit” portfolio with the recent acquisition of Royal Dansk to accompany Fox’s, Paterson’s, and Delacre. It was also announced that all packaging would be sustainable by 2025 defined as 90% recyclable, reusable or composable. BayVillage Bay 11 Wednesday 2 Oc tobe r 2024 22 T F W A D A I L Y