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A ll week in the exhibition Singaporean artist, Tiffany Lovage, has been busily personalising Victorinox ‘Swiss Cards’ – and adding an artistic touch such as a range of Swiss mountains, or the unmistakable triple towers of the Marina Bay Sands – along with your name, or that of a loved-one. Head of Global Travel Retail and Fragrances Sales, Gloria Dix (left) explains that the personalisation of the 13-feature Swiss Cards will be put into practice on-airport, starting with pop-ups at Hainan and Incheon later this year. Level 1 / 1-M10 Victorinox adds artistic touch – personally Golden opportunities G MAX Travel Retail has been busy expanding the reach of Au Vodka of late with the brand gaining ground in Asia and inflight. GMAX Travel Retail Director Garry Maxwell revealed: “By the end of this year, I think it will be the number one premium vodka in the UK” and explained: “We’re starting to get a footprint in Asia Pacific. We’re working with airlines, working with airports, ferries and cruise ships.” According to Maxwell, the company has just “completed the first global launch of a flavour” which in this case is “Juicy Peach”. Maxwell explained: “Normally, it’s launched in the UK, but now it has been launched in the US, but the business has also grown faster than the US domestic market now.” . Basement 2 / 2-L8 T he hard to miss colourful Esse branding reflects the exciting flavours of KT&G’s innovative double pod cigarettes. With flavours ranging from Applemint Orange to Applemint Wine, the brand has seen great success in Chinese and Asian sales. Around 20 total SKUs make up the collection with the aforementioned flavours joined by Applemint Lime as its top 3 most popular SKUs. Building on their popularity, KT&G plans to continue curating its innovations to suit the growing market for creative flavours and options in Asia. The team plans to further explore retail opportunities in Europe, Africa and the Middle East, while continuing to attract customers as number one choice in Korea. Basement 2 / 2-C36 KT&G displays hugely popular Esse Change Double Super Slim collection Thursday 1 5 May 2025 11 T F W A D A I L Y