02_singapore_2025_TUESDAY_ISSUE_WEB_VERSION_SMALL_SIZE 2

C VH Spirits’ Lynsey Eades, Head of Global Travel Retail, and Paul Wanless, Commercial Director, EMEA & GTR, have brought Bunnahabhain Islay single malt to TFWA Asia Pacific Exhibition & Conference in three new SKUs in GTR sizes – two non-peated: An Cladach, Eirich Na Greine; and one non-peated – Cruach Mhòna. All are being supported by the new, unsurprising and sensible “Hard to Say Easy To Love” advertising campaign. Bunnahabhain is one of nine Islay distilleries, but while the others are peat- led Wanless explains that Bunnahabhain is “more about the sherry cask aging.” Ever-keen to pursue higher yielding, discerning consumers, Wanless also says that 25-30 year-aged products are proving to be “incredibly popular in APAC and increasingly so among younger travellers.” Basement 2 / 2N1 Bunnahabhain – “Hard to Say Easy To Love” – selling well in APAC Caudalie launches its world exclusive new visual merchandising C audalie General Manager Hong Kong & Global Travel Retail Benoît Davaillon walked through the brand-new visual marketing and new identity gondola designed around ease for the customer, with simple yet eye-catching collections of products curated to individual skincare needs. The endcap of the gondola features a Sephora inspired “Hero” product display, with global bestselling products, Travel Size ranges and Travel Exclusive sets. The eye- catching new purple colour (Pantone 669C) pops against the packaging of products and creates a bold backdrop for displays. Currently 17% of Caudalie’s total business is done by travel sizes, and they are looking to expand their spaces within travel retail spaces, to maximise their exposure according to their growing profitability. They launched their new display in Kuala Lumpur airport last week, and are excited to launch their new display at Singapore Changi Airport following the exhibition. The new product being highlighted at this year’s exhibition is the Premier Cru range of products. The face of the line is Hollywood actress Kelly Rutherford. The product combines all of Caudalie’s patents like Vinerférine (62%more e ff ective than Vitamin C) and Brevet Caudalie x Harvard. The product targets 10 signs of Aging, Powered by Resveratrol and 10 years of research in epigenetic science. The display range includes La Crème, Le Sérum and La Crème Yeux. Level 1 / 1-P16 Tuesday 1 3 May 2025 32 T F W A D A I L Y