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Barton & Guestier unveils three new limited editions B arton & Guestier celebrates its 300th anniversary this year and continues to shape its future with boldness and creativity by unveiling three new limited editions. Barton & Guestier offers a special label to its B&G Duché d’Uzes Heritage. The first bottle of ‘B&G Heritage’ was launched back in 2015. The Duché d’Uzes appellation was chosen in line with the pioneering spirit of B&G’s founders. 11 cuvées later, B&G HERITAGE 300 is born. The remarkable bottle shape, the short B&G branded cap and now the impactful 300 label, will make the wine stand out on any shelve or table. For the Limited Edition of Côtes de Provence Rosé Tourmaline 2024, Barton & Guestier partnered with Isaure Atelier, a vibrant and passionate French artist based in Montreal. The B&G Côtes de Provence Rosé 2024 is crafted from a delicate blend: 37% Grenache, 25% Syrah, 22% Cinsault, 7% Rolle, 6% Carignan and 3%Mourvèdre. Meanwhile, for its Côtes du Rhône Les Galets, Barton & Guestier is thrilled to unveil the new label, celebrating the delights of the palate and the art of creation in its purest form. BlueVillageH17 MAVALA introduces game-changing DOUBLE- BROWEyebrow Serum M AVALA is introducing its innovative DOUBLE-BROW: a unique brush-format serum that strengthens and densi es the eyebrow line. Its natural formula, enriched with plant-based exosomes, resurrection plant extract, and mastic tree extract, helps MAVALA achieve its signature look. The new DOUBLE-BROW Eyebrow Serum fromMAVALA is described as a game- changer. It boosts growth, strengthens anchoring, and forti es keratin, all while acting from the root on all phases of the eyebrow’s life cycle. Its innovative and patented brush, with 50 micro-bristles, ensures gentle and ultra-precise application. It reaches the skin and hair roots while taming brows, leaving no greasy or sticky residue. This transparent and exclusive texture, is quickly absorbed into the eyebrows, making it suitable for use under makeup. Free from risky ingredients and fragrance, its clean formula also supports eyebrow regrowth after alopecia related to oncological treatments. As a result, eyebrows become denser, better de ned, and more intensely coloured. RivieraVillageRG16 L attafa, the Dubai-born fragrance house with a cult following, arrives at TFWA World Exhibition & Conference with a single ambition: to translate its bold identity into the language of global travel retail. At its stand, Lattafa will unveil its ‘Give Me Gourmand’ collection, a playful yet sophisticated tribute to edible-inspired fragrances. They are gourmand, but not saccharine; indulgent yet curated with the precision of perfumery. Lattafa’s strategy here is clear. While exclusives are not on offer just yet, the groundwork is being laid, from duty free portfolios to region-specific launches in the Far East, Europe, and the US. The brand is also keenly aware of the new codes of travel retail: products often debut in this channel first; miniature bottles and one-off SKUs draw attention; rarity travels faster than ubiquity. Lattafa, known for its flexible manufacturing and quick creative turnarounds, is positioning itself to meet this moment. RedVillage L10 Lattafa Perfumes’ sweet edge Prev i ew September 2025 32 T F W A D A I L Y