cannes_2025_THURSDAY_ISSUE_DIGITAL

A t its new booth location, Victorinox is presenting a revamped tradeshow concept featuring a modular design, personalisation services, and a clawmachine game to engage visitors. The lightweight, multifunctional booth furniture allows flexible configurations and doubles as storage, aligning with the brand’s smart, solution-driven ethos. Debuting in Cannes, the interactive clawmachine gives all visitors a chance to win Victorinox prizes, while business partners can win a Global Carry On each day. Luggage ID tag personalisation is also offered to attract further footfall. Travel Gear remains the brand’s focus, with highlights including the Altmont Modern line, tailored for ‘Bleisure’ travellers seeking versatile, functional design. Also on display: a new colourway for the Airox Advanced and an exclusive preview of the Spectra 3.5 Edition, set to launch in 2026. BayVillage Bay 18 T he screen-free design means zero distractions and allows you to stay focused – or unfocused – 24/7, monitoring every moment of your day, combining sports tracking with support for physical and mental well-being. Developed in-house, the entirely subscription-free app allows all the advanced monitoring you would expect, adapting metrics based on the type of sport you are practicing, and providing personalised information for each workout across 100 sports (assuming you can play that many). For the downtime there are more than 20 meditation exercises for breathing, relaxation, concentration, and sleep – and for actual sleep Nilox Onair tracks the quality of your sleep, with the analysis of total sleep duration, deep sleep, light sleep, and other advanced data such as time spent in bed etc. Nilox Onair is one of a big portfolio of advanced, very affordable personal electronic devices from Celly, others include licence- branded items – with partners such as Haribo and Red Bull – which will appeal strongly to TR operators desiring affordable electronic to be associated with trusted household names. GreenVillage L61 Furla debuts a refreshing new look with plans to grow F urla CEO Eraldo Poletto hosted the vibrant launch of the new Furla Iride bag in Cannes, celebrating the brand’s return to TFWA World Exhibition & Conference and renewed commitment to travel retail growth. Leading the Spring/Summer 2026 collection, the Iride bag captures Furla’s playful spirit in awide spectrumof colours. Its standout feature is a sculptural, jewel-like clasp – reimagining Furla’s signature arch logo in a diamond-cut design that’s both tactile and visually striking. The SS26 collection draws inspiration fromMilan’s hidden elegance: private gardens, refined materials, and layered textures like marble, mosaic, and ceramic. These elements are reflected in refined silhouettes and material stories. Founded in 1927, Furla blends heritage with a modern, joyful direction – making a bold statement in the global fashion and travel retail landscape. RivieraVillageRH2 Victorinox unveils engaging new booth concept and products Just €49 secures a Nilox Onair fitness band! Thursday 2 October 2025 17 T F W A D A I L Y