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M oroccanoil is making waves in Cannes with the official showcase of its first-ever fragrance, L’Original Eau de Parfum, now available in 10ml, 60ml, and 100ml sizes. Alongside this launch, the brand is introducing its new Treatment Light Mist Spray, appealing to younger consumers who prefer mist formats over traditional pours. “We’ve spent three years strategically planning product evolution across generations,” said John Gates, SVP Global Retail and Travel Retail. Globally known for its argan oil-based haircare, Moroccanoil is now expanding into fragrance, skincare, and body care – retaining its signature turquoise branding and curved bottle silhouette. VP Global Marketing Yeolan Delapenha hinted at more launches to come, following recent travel retail wins in Abu Dhabi, Qatar, and Agadir. RivieraVillageRD8 Dr Irena Eris focuses on brand recognition and strategic growth Moroccanoil expands into fragrance with L’Original EDP D r Irena Eris is using its presence in Cannes to strengthen recognition in the skincare category and reinforce its science-based positioning. “I want people to know the Dr Irena Eris brand, and that we’re built on innovative research and patented technologies,” said Brand Manager Monika Borys. The brand is spotlighting its latest launch – Authority, a premium serum line described as “the most important product for us right now.” While Poland remains the core focus, with recent cooperation with operator Baltona in Polish airports, Dr Irena Eris is also eyeing international expansion in Spain, Italy, and China. “We’re here to maintain growth, strengthen relationships, and start new conversations,” Borys added. HarbourVillage SONISHI H eys International has moved to a larger stand in Bay Village to spotlight a growing portfolio and build excitement ahead of its 40th anniversary in 2026. President and CEO Emran Sheikh introduced the limited-edition X Case Galaxy – a glittering upgrade of the original world’s lightest X Case. With just 1,000 units per colour, it’s aimed at style-conscious travellers across generations. Also on display is Smart Luggage, featuring app connectivity, an integrated scale, Bluetooth TSA lock, and no lithium – powered entirely by AAA batteries. Other highlights include viral holographic luggage, a new Kids collection with licensed characters, and a versatile pet carrier range, now officially adopted by Philippine Airlines. Heys continues to innovate across function, fashion, and generational appeal. BayVillage Bay 2 Heys showcases innovation and exclusivity Wednesday 1 October 2025 34 T F W A D A I L Y