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A mrut Distilleries, the pioneer that placed Indian single malt whisky on the global map, yesterday unveiled Amrut Pravas, an exclusive expression created solely for global travel retail. A whisky not bound by geography, Amrut Pravas is designed to be discovered in motion, experienced between destinations, and remembered long after the journey ends. Amrut Pravas is a celebration of movement through time, taste, and the soul of a nation. From the misty hills of Bangalore to the sun-drenched domes of Rajasthan, fromMumbai’s coastal charm to Delhi’s imperial heart, this expression captures India in motion. Handcrafted using select casks by Amrut’s master distiller Ashok Chokalingam, Amrut Pravas reflects a meticulous balance of tradition and innovation. Matured under India’s intense tropical conditions, the whisky develops extraordinary depth and character, delivering richness, warmth, and remarkable complexity in every sip. Created exclusively for global duty free, Amrut Pravas exists only in transit. It is not found on domestic shelves nor in conventional retail. This rarity transforms each bottle into a discovery, an experience reserved for those who travel, explore, and seek something beyond the ordinary. Amrut’s journey into travel retail has been both deliberate and dynamic. Beginning with Amrut Nativity at Bangalore Duty Free in 2024, followed by exclusive releases in Delhi, Hyderabad, and Cochin, which inspired fellow distillers in India to follow, each expression has resonated strongly with global travellers. With Amrut Pravas, Amrut elevates this vision, moving from single-location exclusives to a unified global presence across duty free channels. Today, the brand is available in duty free outlets across multiple countries, as well as at key airports and seaports across India, making it one of the most prominent Indian single malt names in travel retail. Amrut Pravas opens with a deep golden honey hue and polished clarity, leading into a vibrant nose of lemon zest and bright citrus layered with delicate nuttiness. As the whisky develops, richer notes of soft dried fruits, dark chocolate, almond brittle, and velvety vanilla cream emerge. On the palate, luxurious honeyed syrup and vanilla custard create a smooth, indulgent entry before evolving into almond-infused chocolate and concentrated dried fruit flavours. A bright touch of sweet lemon tart brings freshness, while subtle spice adds depth and complexity to the whisky’s remarkably velvety texture. The finish is long, elegant, and exceptionally clean, leaving a lingering sweetness that invites another sip. Rakshit N. Jagdale, Managing Director of Amrut Distilleries, expressed immense pride in the launch of the groundbreaking new release, Amrut Pravas. He described the expression as a true kaleidoscope of flavour, meticulously crafted to offer a sensory journey through diverse tasting notes. This ambitious release is designed to reflect the very notion of India, capturing the nation’s vast heritage and vibrant complexity in a single bottle. By blending traditional techniques with modern innovation, the distillery aims to showcase the evolving narrative of Indian spirits on a global stage. Ultimately, Pravas stands as a liquid tribute to the “great country,” embodying the soul and restless ambition of the Indian spirit. B2 / 2-Y2 Amrut Pravas: A spirit of journey and a tribute to India Tuesday 12 May 2026 20 T F W A D A I L Y
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