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Eau Thermale Avène’s science-led skincare PVM: Sharp and on trend F rench pharmaceutical and dermo-cosmetic group Pierre Fabre is strengthening its presence in Asian travel retail, unveiling its science-led skincare portfolio and innovative sun protection range. The company, best known for brands including Eau Thermale Avène and Klorane, said it sees significant growth opportunities in the region as consumers become increasingly focused on skin health, ingredient transparency and dermatologist-backed products. Pierre Behnam, Global Director International Strategic Partnerships, and Nicolas Morel from On Board Consulting, explained that younger shoppers are nowmore educated about skincare science and preventative skin health, driving demand for products that combine pharmaceutical research with accessible pricing. A major focus is Avène’s latest SPF serum innovation, a lightweight daily sun protection formula developed to o ff er high-performance UV defence without the heavy texture associated with traditional sunscreens, the formula also includes protection against blue light exposure from digital devices. L1 / 1-F2 R iding a global trend within the confectionery category, Perfe tt i Van Melle is seeing promise in lip-puckering sour sweets. Area Manager Sander Prins said: “Our main products right now are our sour sweets range. We already did sour flavoured lollipops and now this year we do them as the big Chupa Chups in the big lollipops that are already our number one SKU.” He revealed that the trend is already being seeded out across di ff erent confectionery sub-categories and the flavours are extremely popular. “Now, we have been extending our range with sour gum too,” Prins explained. “We use the show to meet all the partners. We already have plenty of established partnerships and so we just make sure we see all the brand partners and catch up with them.” B2 / 2-R12 K hadlaj Perfumes is strengthening its presence in the Asian travel retail market with a renewed focus on signature scents inspired by relaxation and wellbeing. Building on the success of its Island and Shiaka collections, the brand is introducing new additions to both ranges this year, alongside further exclusive launches for travel retail customers. The travel retail portfolio currently includes around 10 exclusive collections created under the direction of its chairman, Mohamed Iqbal Abdul Sa tt ar, a master perfumer. These ranges remain rooted in authentic Arabic perfumery traditions. Khadlaj also teased an upcoming new collection and several additional fragrance launches set to arrive later this year, highlighting continued expansion across the region’s TR sector. L1 / 1-D2 Khadlaj Perfumes expands Asian travel retail presence Wednesday 1 3 May 2026 18 T F W A D A I L Y