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F estina Group’s main objective at TFWA World Exhibition & Conference is to strengthen its relationships with existing travel retail partners while developing new opportunities in strategic markets. “We also want to expand our range of products created specifically for the channel, with exclusive and attractive offers that bring genuine added value to travellers and help our partners stand out,” explains Manon Colombies, General Manager, Festina Group. Founded in 1902, Festina Group offers the full breadth of expertise expected from a major international watchmaking group. Quality remains its absolute priority, across every segment of the portfolio. “Our collections range from high-quality stainless- steel watches powered by reliable Japanese movements to fully Swiss Made timepieces, all offering excellent value within their respective categories,” says Colombies. “This year, alongside our traditional watchmaking expertise, we will also showcase our latest connected watches. Smartwatches have become an essential alternative within the watch market, combining technology, functionality and contemporary design while retaining the identity and elegance of a genuine watch.” Travel retail is a highly strategic channel for Festina Group, both commercially and in terms of brand visibility. Airports, airlines, border stores and cruise ships provide a unique environment in which consumers are more receptive, have time to discover new products and are often looking for a special purchase linked to their journey. “It is therefore much more than a point of sale: it is an exceptional international showcase that allows our brands to engage with a diverse and constantly evolving global audience,” Colombies shares. “Travel retail exclusives are extremely important because they enable us to create a distinctive and competitive proposition for the channel. They give travellers an additional reason to purchase during their journey, with an offer they will not necessarily find elsewhere. This year, we are presenting exclusive gift sets developed specifically for travel retail, featuring selected watches accompanied by an additional complimentary bracelet.” The Americas are a major focus for Festina Group’s future development, particularly Festina Group targets travel retail growthwith exclusive propositions the border retail market. “To support this ambition, I amworking closely with Leonard Di Cristofano owner of Worldclassbrands, a highly respected and emblematic figure in the duty free industry whose expertise and knowledge of the market are invaluable,” says Colombies. Festina Group has been exhibiting at TFWA World Exhibition & Conference for 30 years. For Colombies and her teams, it is always refreshing to participate in an event that extends beyond the traditional watch and jewellery industry. “TFWA brings together an exceptional variety of brands, categories, cultures and markets. This diversity creates a unique energy, offers us a fresh perspective and makes the event a genuine breath of fresh air in our professional calendar.” YellowVillage C15 Prev i ew September 2026 16 T F W A D A I L Y