Cannes_2026_PREVIEW_ISSUE

P ringles will showcase its new Pringles Nachos Sharing Crisps at TFWA World Exhibition & Conference bringing a fresh proposition to the high-potential corn-based chips category. Available in three flavours – Original, Cheese and Paprika – the collection offers a playful new sharing proposition that’s perfect for a range of social snacking occasions. All three varieties will be presented in the signature cylindrical Pringles tube can. The new Pringles Nachos range makes its debut in Benelux and global travel retail markets this September, ahead of its wider European roll-out in spring 2027. For Asian and Middle Eastern locations, Pringles Nachos will be a travel retail-exclusive, as the collection will not be available in the corresponding domestic markets. The three Pringles Nachos flavours have been developed to accommodate a variety of consumer palates and preferences. Pringles Nachos Original combines a toasted, sweet authentic corn flavour with light salt seasoning. Pringles Nachos Cheese pairs buttery Cheddar with green onion, Pringles brings fresh proposition with new Nachos Sharing Crisps Better World Fragrance House by Drake introduces Cloudar eau de parfum a hint of black pepper and a sweet corn flavour from the base. Pringles Nachos Paprika delivers a sweet and fruity paprika flavour, with a subtle touch of heat and mild savoury notes. The Cannes launch underlines Pringles’ continued focus on NPD and exclusivity as powerful tools to create excitement, encourage trial, and give international travellers compelling reasons to engage with the brand. “Pringles Nachos gives us a fantastic opportunity to diversify our portfolio into the popular corn-based chips category, while also giving our travel retail partners something genuinely distinctive to offer their shoppers,” says Kellogg’s Benelux Key Account Manager International Travel Retail Brechje Houben. “This is a major new introduction for Pringles, and we are committed to supporting it with significant investment across the markets where it’s launching. In travel retail, we will leverage in-store visibility and activations to build real momentum behind Pringles Nachos, and give our retail partners all the tools they need to maximise its potential.” BayVillage Bay 12 P arlux Fragrances is showcasing Cloudar, a new eau de parfum from Better World Fragrance House, the luxury fragrance lifestyle brand founded by global recording artist Drake. Cloudar embodies quiet confidence and lasting presence. Following the success of Summer Mink, the brand’s first eau de parfum and one of Ulta Beauty’s most successful fragrance launches of 2025, Cloudar is set to further establish Better World Fragrance House as a defining force in the category. In collaboration with longtime perfumer Michael Carby, Drake has created a woody, aromatic fragrance that plays between light and dark, softness and strength. The composition reflects his influence on modern fragrance rooted in subtlety, sensuality and emotional resonance. The signature spherical vessel is reimagined in a timeless cream hue with an opaque matte finish, resting on a refined rectangular base that mirrors the scent’s understated cloud-like softness while elevating its sense of quiet luxury. Cloudar opens with the crisp lift of mandarin and nashi pear, brightened by the warmth of crystallised ginger that catches the skin like sunlight over sand. The heart remains clean and textured, with clary sage, jasmine sambac, and lily of the valley moving in a measured rhythm. Beneath it all, tonka bean, vetiver and atlas cedar form a smooth, addictive base that lingers with calm power, moving quietly yet never going unnoticed. GoldenVillageGO5/7/15 Prev i ew September 2026 44 T F W A D A I L Y