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Hall / Zone: Red Village Aisle (Allée): M Stand Number: 38 Rooted in legacy and shaped by innovation, RiiFFS & Nusuk Perfumes began as a family vision and has evolved into a name synonymous with innovation in perfumery. Bridging the soul of the Middle East with the artistry of modern perfumery , each creation is more than just fragrance. it is memory, and emotion captured in a bottle.