Cannes_2026_PREVIEW_ISSUE
K T International is introducing two new product lines that reflect the company’s ongoing focus on thoughtful design, flavour innovation, and modern formats. Each line brings its own character and purpose, offering new ways to experience controlled flavour release through carefully developed mechanisms and distinctive packaging. The King Capsule Line is built around a simple idea: choice should be intentional. Offered in a classic King Size format, this line features a capsule filter that holds three flavour varieties – Menthol, Mango, and Berry – protected with a resealable Freshpak, ensuring the flavour is preserved until the moment it is activated. Before pressing the capsule, the profile remains balanced and unchanged. With one clear click, the flavour is released and the experience shifts instantly. The story of The King Capsule Line is about control – one product offering multiple expressions, shaped by the timing and preference of the individual. Clean, consistent, and straightforward, it turns a small action into a defined moment. Corset Essenzia approaches flavour from a more expressive, style driven angle. The line is available in the brand’s signature Shellpack, as well as the Lipstick and Flat Pack formats, each created with attention to aesthetics and modern design. Essenzia offers KT International unveils two new additions to its global portfolio options with one or two capsules, allowing for different levels of flavour release and intensity. Once activated, the capsule delivers a blend that moves from cool freshness to richer, fruit inspired notes, developing in smooth layers. Essenzia is shaped by the idea of sensory elegance – where flavour unfolds and style plays a central role. Its visual world mirrors this feeling: refined, confident, and built around the moment flavour comes to life. BayVillage Bay 19 R itter Sport is unveiling its 2027 GTR strategy at TFWA World Exhibition & Conference. The company will focus on its traveller-centric communications platform ‘Start Your Taste Journey with Ritter Sport’, combining new flavours, travel-exclusive formats and shopper activations designed to make chocolate part of the travel experience. For 2027, Ritter Sport is evolving its travel retail portfolio to create stronger reasons for travellers to discover, engage with and purchase the brand at the airport. The strategy is focused on positioning Ritter Sport as a travel companion and brings together four pillars – new tastes, travel retail formats, discovery and experience – with the iconic square remaining the brand anchor while Choco Cubes and Minis drive sharing, gifting and variety. A key innovation for 2027 is the launch of new Ritter Sport Choco Cubes, introducing five new flavours: Caramel Popcorn, Caramel Brownie, Noisette, Raspberry Cocoa and Crispy Milk. The updated Choco Cubes NPD is supported by two travel retail- exclusive launches available fromMarch 2027: a 400g Sharing Pouch featuring 50 individually wrapped Choco Cubes across the five new flavours, and a compact 158g Gifting Box with seven varieties, created for gifting and treat occasions. Both formats are designed to strengthen discovery, sharing and gifting while offering travellers greater variety in an accessible format. MediterraneanVillageN18 Ritter Sport prioritises taste and travel discovery in Cannes Prev i ew September 2026 50 T F W A D A I L Y
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