TFWA-Daily-New-Products-and-Innovation-Preview-APEC26
A rabian Oud is to present two new fragrance creations at TFWA Asia Pacific Exhibition & Conference, which embody modern elegance, refined craftsmanship, and the evolving expression of contemporary perfumery. C asa Maestri, one of Mexico’s leading tequila producers, is launching its newest innovation: Casa Maestri Dubai Chocolate Tequila Cream, a fusion of rich chocolate and pistachio flavors, bottled at 15% Alc/Vol and available in 750ml and 1-litre formats. Inspired by the globally viral Dubai chocolate phenomenon, this indulgent cream liqueur brings one of the most sought-after dessert trends into the alcohol category. The Dubai chocolate movement has rapidly evolved from a viral dessert into a global consumer phenomenon. Pistachio-filled chocolate sales have surged over 1,200% year-over-year. Viral Dubai chocolate products generated more than $22 million in sales in just three months, fuelled by social media engagement exceeding 100 million views. The trend has expanded across major retailers and product categories worldwide, signalling mainstream adoption. Pistachio now represents one of the most dominant emerging flavours, driving significant consumer demand and expanding beyond confectionery into beverages, desserts, and cream- based products. Casa Maestri Dubai Chocolate Tequila Cream is designed to translate this explosive trend into a premium alcohol offering. This product bridges the gap between confectionery and spirits, aligning with the rapid expansion of pistachio flavours into beverage formats. “This is more than a product launch,” says Jose Coira, VP of Global Business Development. “It represents a strategic entry into one of the fastest-growing flavour trends globally. Dubai chocolate has already proven its ability to drive consumer demand, and we are bringing that momentum into the spirits category.” Basement 2 / 2-W2 Arab i an Oud unve i l s Adore Blue and Bussma Pink f ragrances Casa Maest r i launches Duba i Choco late Tequ i la Cream Adore Blue is a fragrance that captures the balance between classic elegance and assured presence. It is inspired by the modern man, composed, grounded, and naturally charismatic. The fragrance opens with a refreshing burst of Italian bergamot, awakening the senses with a bright, subtly sweet citrus clarity. At its heart, French lavender and geranium create a refined aromatic accord, blending soft herbal freshness with elegant structure. The composition settles into a warm base of cedarwood, delivering depth, stability, and timeless woody sophistication. Adore Blue reflects a lifestyle defined by inner clarity, calm strength, and effortless refinement. Meanwhile, Bussma Pink marks the latest evolution within the successful Bussma fragrance collection, following the acclaim of Bussma and Bussma Blue. Rather than replicating its predecessors, Bussma Pink introduces a distinct olfactory identity, expanding the collection into new creative territory. The fragrance opens with the luminous freshness of bergamot, offering a clean and uplifting citrus brightness. The heart reveals the soft, powdery elegance of violet flower, adding a velvety floral calm. The scent concludes with a warm base of musk and amber woods, creating a smooth, sensual trail that embodies purity, sophistication, and modern allure. Level 1 / 1-D8 Prev i ew May 2026 30 T F W A D A I L Y
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